21 JAN 20

How can game developers increase revenue from their existing user base?

POSTED UNDER Direct Carrier BillingFortumoGames and GamingMobile MarketingWhite Paper

image of Mattias Liivak

Mattias Liivak

Head of Marketing & PR, Fortumo

image for How can game developers increase revenue from their existing user base?
Different countries perform differently for game developers. In some countries, the amount of paying users is smaller, even if the total user base is the same: There are three possible reasons why an audience of the same size has fewer paying gamers in it: Payment reach: people don’t have access to existing payment methods Trust […]

14 JAN 20

Guide: how to analyze payments data to grow carrier billing revenue?

POSTED UNDER Direct Carrier BillingMobile MarketingWhite Paper

image of Mattias Liivak

Mattias Liivak

Head of Marketing & PR, Fortumo

image for Guide: how to analyze payments data to grow carrier billing revenue?
How to get the most out of carrier billing and understand whether the payment method is performing well for you? The guide we are publishing today helps you find answers to the following questions: Where to find the data for analyzing carrier billing performance? How to compare carrier billing performance with other payment methods? How […]

7 JAN 20

Closing out the year: summary of industry news from December

POSTED UNDER Digital GoodsDigital PublishingGames and GamingMobile MarketingNews SummaryPaymentsStreamingTransportation

image of Mattias Liivak

Mattias Liivak

Head of Marketing & PR, Fortumo

image for Closing out the year: summary of industry news from December
As we enter a new decade, all the team here at Fortumo wishes you the best for the upcoming year. For nostalgia, make sure to check out the hottest technology trends of 2010. Since you likely missed out on some stories due to the holiday season, here is also our monthly overview of the biggest […]

17 DEC 19

Bundling partnerships: which business model to choose?

POSTED UNDER BundlingDigital GoodsMobile MarketingStreamingWhite Paper

image of Mattias Liivak

Mattias Liivak

Head of Marketing & PR, Fortumo

image for Bundling partnerships: which business model to choose?
By the end of the year, VOD providers have deployed over 540 bundling partnerships with TV providers and telcos. These kinds of partnerships are used for customer acquisition and subscriber growth not only by VOD-s but also other digital content providers, including music services and game developers. Bundling partnerships give digital service providers a faster […]

13 DEC 19

How does carrier billing help game developers increase payment conversion?

POSTED UNDER Digital GoodsDirect Carrier BillingGames and GamingMobile MarketingPaymentsWeb PaymentsWhite Paper

image of Mattias Liivak

Mattias Liivak

Head of Marketing & PR, Fortumo

image for How does carrier billing help game developers increase payment conversion?
The number of people with smartphones in emerging markets continues to grow. For game developers this means a large part of their audience is in these regions as well. The new gaming audience has access to content, but often do not have access to traditional payment methods: For emerging markets, carrier billing gives an alternative […]
Show all posts

Content categories

Android Bundling Case Study Digital Goods Digital Publishing Direct Carrier Billing Events Fortumo Games and Gaming Guest Post In-App Payments Infographic Market Report Messaging Mobile Marketing News Summary Payments Physical Goods Streaming Technical Transportation Web Payments White Paper Windows phone