Edit: We have published a new market report on Asia in August 2015. Click here to access it.
We're happy to announce we've finalized another whitepaper, this time covering one of the fastest growing mobile regions of the world - South-East Asia. If you haven't yet checked out our India whitepaper, click here to access it.
The South-East Asia whitepaper gives an overview of Android smartphone owner profiles in five South-East Asian markets: Indonesia, Malaysia, Singapore, Thailand and Vietnam. It covers user spending habits, device preferences as well as distribution channels for Android apps.
South-East Asia has the potential to generate significant additional revenue for app store owners, app and game developers as several of the countries here are among the fastest growing smartphone markets in the world. Data presented in this whitepaper has been taken from Fortumo’s Android in-app purchasing SDK.
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