Our latest market report gives an overview of the mobile payments landscape in Latin America. It covers 9 of the biggest countries in the region by population where Fortumo has coverage: Brazil, Mexico, Colombia, Argentina, Peru, Chile, Ecuador, Guatemala and Bolivia.
Latin America’s digital ecosystem is quickly developing, as GSMA indicates all countries in the region as “transitioners” or “fast transitioners”. Smartphone ownership in Latin America is growing but for digital merchants, monetization is a challenge as in most countries, credit card ownership remains below 20%.
Carrier billing is a suitable alternative to collecting payments in the region and data from SuperData Research indicates it to be one of the most popular payment methods for digital content in the region. In fact, for some countries carrier billing has already grown to be more popular than card-based payments.
In this market report, you will find information on:
- Demographic and digital ecosystem data on each country
- User spending behaviour with carrier billing
- Overview of leading digital merchants active in the region
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