White paper: How to ensure a successful Google Play launch?

Direct carrier billing in 2016: global market report by Fortumo

Our latest white paper helps mobile operators prepare for the launch of direct carrier billing on Google Play.

Whether you have already launched carrier billing on Google Play or it is in your roadmap for 2017, we have listed best practices for how to set up and run app store payments.

These guidelines ensure your customers are happy while account activations and revenue from Google Play keeps growing and includes answers to the following question:

  • How should your marketing team prepare for the launch?
  • How to figure out reasonable spend limits?
  • How can error messages ensure a good customer experience?
  • How to grow revenue after launch?
  • How to measure your payment performance against the market?

Sounds interesting? Fill in your contact details below and you will be able to download the white paper immediately.