Happy new year to everyone! Fortumo is kicking off 2015 in Las Vegas as we are participating at CES and Appnation VI. We expect a lot of discussion at these events to revolve around emerging markets which are overtaking Western markets in smartphone ownership and app usage.
While developers are seeing a lot of downloads for their apps from these markets, most of them have trouble monetizing their content due to a large amount of unbanked users. Our goal with carrier billing is to help resolve this challenge by enabling any phone owner to make online payments regardless of whether they have a credit card or not.