14 JAN 2021

White paper: how to get a sweet deal out of Google Play?

POSTED UNDER Digital Goods Direct Carrier Billing Mobile Marketing White Paper
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Andrea Boetti

Director of Strategic Partnerships, Fortumo

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Did you know subscribers who make payments on Google Play generate 130% more revenue for telcos?

Over the past few months, we have been working on putting together a white paper for telcos to maximize Google Play revenue. This white paper covers:

  • What needs to be done in preparation for the launch?
  • How to minimize failed payments?
  • How to educate your customer support team?
  • How to optimize spend limits to maximize spend?
  • How to activate subscribers through marketing campaigns?
  • How to analyze the results and improve your action plan?

Whether you’ve been live with Google Play for a long while or just preparing for the launch, there’s fresh ideas in the white paper for everyone.

Fill in your contact details below and you’ll be able to access the white paper immediately.

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