PaymentEye: Leading Turkish gaming marketplace ByNoGame launches carrier billing with Fortumo

The gaming marketplace ByNoGame and the mobile payments company Fortumo are today announcing the launch of a carrier billing partnership. Gamers in more than 70 countries can now easily purchase content from ByNoGame by charging payments to their phone bill.

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Leading Turkish gaming marketplace ByNoGame launches carrier billing with Fortumo

The gaming marketplace ByNoGame and the mobile payments company Fortumo are today announcing the launch of a carrier billing partnership. Gamers in more than 70 countries can now easily purchase content from ByNoGame by charging payments to their phone bill.

ByNoGame is a leading gaming marketplace in Turkey with global expansion targets and its platform allows users to buy and sell digital goods including individual games, CS: GO skins and in-game currency from game developers like Riot Games, WarGaming and GameForge. Thanks to the integration of Fortumo’s Web SDK, ByNoGame was able to roll out carrier billing globally with Fortumo managing the compliance and localization of the payment flows.

“ByNoGame aims to make it simple for all gamers to enjoy the games that they love. With carrier billing, we can now enable online payments for people who do not have a credit card or do not want to pay with it online. We are looking forward to working with Fortumo and growing our revenue,” said Murat Kömürcü, CEO of ByNoGame.

“Carrier billing has for a long time been one of the most popular payment methods for developers to sell virtual goods. Thanks to the continuously improving commercial and technical capabilities of mobile operators, carrier billing is now increasingly used to sell digital gaming content. We are very happy to be working with ByNoGame in providing users in Turkey and other markets with the simplest online payment method,” said Andrea Boetti, VP of Global Business Development at Fortumo.

In Turkey, only 32% of people own a credit card while smartphone penetration already stands 75%. This means a majority of people going online are unable to access premium content as they have no way of paying for it. Carrier billing solves this issue by allowing any phone owner to charge the payment to their monthly phone bill or deduct it from their prepaid card.

Simplicity and coverage of carrier billing have made it one of the leading payment methods in Turkey for digital gaming purchases, accounting for 13.6% of all transactions, according to SuperDataReasearch. Additional data on carrier billing in Turkey can be found from Fortumo’s MENA market report.

Fortumo’s direct carrier billing platform is used by Google Play, Spotify, Sony, HOOQ, Gaana, EA Mobile, Gameloft and thousands of other digital content providers. Fortumo’s platform can be used to collect payments from subscribers of more than 350 mobile operators through one integration.

Aboyt ByNoGame

ByNoGame is the most popular marketplace in Turkey for digital games and in-game items. The web platform, where digital gaming products are bought and sold and users can instantly convert their earnings into money, has been a trustworthy bridge between sellers and buyers for over a decade. In May 2017, ByNoGame became one of the "Europe's Top 100 Companies", and written its name on the most prestigious list of Europe's Red Herring Top 100. For more information, please visit https://www.bynogame.com/.

Vanillaplus: Fortumo report shows direct carrier billing implementation in western Europe

Direct carrier billing provider Fortumo has released its 2017 market report on the uptake of carrier billing in western Europe.The technology is widely used by the major digital merchants in social networking, app stores, streaming and gaming. The table below shows where companies have implemented direct carrier billing and provides an indication of the quality of carrier billing in terms of payments, taxation and technical features provided by carriers in each market.

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The Fast Mode: Digital Games Marketplace Kinguin, Orange, Fortumo Launch Hosted Direct Carrier Billing in Poland

The digital games marketplace Kinguin, the mobile operator Orange and the mobile payments company Fortumo have partnered to launch a Hosted Direct Carrier Billing (HDCB) in Poland.

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The Paypers: Fortumo launches carrier billing solution for Kinguin, Orange

Fortumo, a mobile payments company, has partnered with Orange, a mobile operator, and Kinguin, a digital games marketplaces, to launch the Hosted DCB (HDCB) in Poland. HDCB is payments solutions designed by Fortumo that allows merchants to collect payments from their users. The product is linked with several mobile operator APIs, used by other digital merchant such as Google or Spotify. This allows merchants to launch direct carrier billing for their customer, without having to negotiate a launch with every carrier separately.

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Telecompaper: Kinguin starts carrier billing with Fortumo, Orange

The digital games marketplace Kinguin, mobile operator Orange Poland and the mobile payments company Fortumo announced the launch of Hosted DCB (HDCB) in Poland. Kinguin can now collect payments from its users using carrier billing, including dynamic pricing, 2-step charging and automated refunds.

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Kinguin & Orange launch Fortumo’s bank-grade carrier billing solution

The digital games marketplace Kinguin, the mobile operator Orange and the mobile payments company Fortumo are today announcing the launch of Hosted DCB (HDCB) in Poland. Kinguin can now collect payments from its users using the most advanced features of carrier billing including dynamic pricing, 2-step charging and automated refunds.

Kinguin & Orange launch Fortumo’s bank-grade carrier billing solution

HDCB is a payment product by Fortumo providing merchants with a turnkey solution to collect payments from their users. In the back-end, HDCB is directly connected with the most advanced mobile operator APIs, used by leading digital merchants such as Google and Spotify. This gives merchants payments capability on par with credit cards in terms of flexibility and technology: for example the capability to predefine any amount for charging.

As a result, merchants can launch direct carrier billing for their customers without needing to negotiate a launch with every carrier separately, develop and maintain checkout flows or manage end-user support.

The launch will also include a joint marketing campaign by Kinguin and Orange to promote Hosted DCB as a payment method to gamers. The main advantages of carrier billing for merchants and customers are:

  • Larger coverage: Only 17% of people in Poland have a credit card, while carrier billing is available to any mobile phone owner
  • Higher conversion: The user only needs to enter their phone number and confirm the payment on their phone, resulting in a simpler checkout flow
  • Better customer security: The user’s personal data is not transmitted during the checkout process, protecting consumers from online identity fraud

"At Kinguin.net we ensure a strong reputation of providing a consistent high quality payment experience for our customers worldwide and offer wide range of preferred payment methods including mobile payment which is in demand. Partnering with Orange empowers our customers with seamless experience over carrier billing, along with advance technology via Fortumo’s platform which stays ahead of FinTech demands and keep count of business needs,"" said Faheem Bakshi, Head of Payments at Kinguin.

"The ability to add Kinguin's mobile payments to Orange mobile accounts is another convenience for all our customers who enjoy spending time playing and buying online. This solution is fast, safe and convenient. Our goal is to meet the needs of customers who want to make the most out of our services, for work, studying but also digital entertainment,” said Łukasz Perzyński, Head of Premium Rate Orange Poland.

“Fortumo’s goal is to bring together merchants who want the best payment experience for their customers with innovative mobile operators increasing the quality and capabilities of carrier billing. We are excited to be working with Kinguin and Orange to deliver their customers with a carrier billing solution which is on an even playing field with credit cards,"" said Andrea Boetti, Vice President of Global Business Development at Fortumo.

Fortumo’s direct carrier billing platform is used by Google Play, Spotify, Sony, HOOQ, Gaana, EA Mobile, Gameloft and thousands of other digital content providers. Fortumo’s platform can be used to collect payments from subscribers of more than 350 mobile operators through one integration.

About Kinguin.net

Kinguin.net is one of the most popular marketplaces in the world for digital games, with over 25,000 products available and more than 3 million satisfied customers. Kinguin provides a vast selection of Triple-A titles and in-game products like CS:GO skins. To learn more about Kinguin please visit kinguin.net.

About Orange

Orange Polska is a unique convergent operator in the Polish market, providing mobile and fixed-line telco services, as well as TV, energy and banking services. With over 99% population 4G LTE range, Orange Polska is the number one network in Poland and the largest investor in state-of-the-art superfast internet, fiber and 4G. The Group owns the largest technical infrastructure in Poland, with operations in fixed-line voice, data and mobile networks. Orange Polska is a part of Orange, one of the biggest worldwide telecom operators. Orange Polska shares are listed on the Warsaw Stock Exchange (symbol OPL) and are included in WIG20 index. Orange Polska provides, amongst other, convergent, fixed voice, fixed broadband access, TV, Voice over Internet Protocol (“VoIP”) as well as mobile voice and mobile data services. Its offer is also enriched by non-telco service such as banking and energy services. For more information on current offer and corporate information visit www.orange.pl, www.biuroprasowe.orange.pl or follow us on Twitter: @Orange_Polska and @RzecznikOrange.

The Fast Mode: Fortumo Expands Carrier Billing Service to Three New African Markets

The mobile payments company Fortumo has expanded its carrier billing services to 3 new African markets. More than 79 million mobile phone owners in Algeria, Ghana and Tanzania can now make payments for digital services.

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The Fast Mode: Malaysia's webe Partners Fortumo to Launch Carrier Billing on Google Play

webe, the new digital mobility service provider that is part of the TM Group has partnered with mobile payments company Fortumo to launch direct carrier billing on the Google Play app store. With the partnership, webe’s subscribers can now purchase paid apps, games and in-app content from Google Play and conveniently charge the payments to their mobile phone bill.

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Malaysian Wireless: webe enables Direct Carrier Billing for Google Play Store

4G LTE mobile Telco, webe announced that it has enabled Direct Carrier Billing (DCB) for Google Play Store. With this new feature, webe customers can now purchase apps, mobile games, video content, magazine subscriptions, books and more with their webe account, without the need for credit cards.

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