Indian Television: How will Jio’s launch impact the digital ecosystem?

Jio’s launch last week has caused a stir in the telecommunications industry. Calls and messages on the new network are free while mobile data is 3 to 5 times cheaper compared to competitors. For Jio as a disruptor this is a reasonable strategy: Silicon Valley’s leading VC  Peter Thiel has said that "[start-ups] have to be 10 times better than second best". But in addition to rattling up the stock market, Jio’s strategy is likely to have a longer and beneficial impact on India’s digital ecosystem.

 

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